EMOBI – a new brand following the global electromobility trend.
A company offering electric scooter rental services for enterprises and individual clients. eMOBI is an electric device tailored to the needs of each user, which reflects the pace of use and lifestyle.
Our goal was to create a coherent, innovative visual identification that conveys the message of a modern, environmentally friendly brand to a wide audience. The task was to create a brand expressing joy, mobility and innovation in a lifestyle way.
We decided to create open and friendly brand communication, based on the slogan "I am electric! I'm fantastic!” Clear, legible and direct communication has become the point for us to reach every recipient - both a teenager rushing through tight city streets and a vacationer spending their free time in a seaside resort. Focus on relationships and spending time full of emotions and a friendly atmosphere is reflected in the identification system and the designs of all brand design elements and the website.
Project created together with przereklamowani.pl
